CREATIVE

OUR CREATIVE TEAM IS ONE OF THE BEST IN THE INDUSTRY

WHY?
Because we don't just draw pretty pictures and hand them off to be someone else's problem. Our Clients like us to stick around and make sure the job gets done right. So, we do it right from the beginning. Our Creative reflects our Team's diverse and extensive experience across the entire spectrum of Entertainment. We have never understood how people can write content if they have never produced or directed anything. Or how designers can design something if they have never built anything. Or most important, how can anyone consider designing practicality of your creative, if they have no experience in operational execution?

Our WyldBlue Team has decades of experience conceiving, designing, building, installing and bringing major theme parks, attractions and resorts up to $3.4 billion USD to life. We are boots-on-the-ground, hands-on magic memory-makers that have decades of bringing projects from the first creative idea to Opening Day, and beyond.

BlueSky
We don't just BlueSky - we "WyldBlueSky". BlueSky Ideation and visualization is at the heart of what we do. Our company's name, WyldBlue Entertainment (also WyldBlue Digital and WyldBlue Productions) was created from our unparalleled skills to envisioning BlueSky projects from scratch.

Creative Responsibility
This is our Creed. We develop amazing, "fantastical" worlds. But we firmly believe that a great design is only great if it is achievable.

Writing - Story
A Great Story is the foundation of a memorable experience. We create memories. Storytelling and the ability to excite, surprise and delight audiences are the key components of Guest psychology,
one part experience, one part imagination, and one part magic.

Creative Direction
Most Creatives focus on the aesthetics. Most builders focus on the physical. We focus on both. More importantly, we focus on the psychological experience as our starting point. Affecting how a Guest feels emotionally and psychologically makes for a deeper, longer-lasting Impression than what they see. If you know how to touch Guests on an emotional and instinctual level, you can control how they relate to a space or experience, how they move, how they spend and what impressions they take away with them.

Knowing how to approach each Client's unique needs, taste and goals takes clear, creative direction. Knowing how to sort through, converge and evolve all of the various ideas into a single, cohesive creative intent takes more than just creativity. It takes a team of dedicated, passionate people with decades of experience to bring together the connecting threads that produce a harmonious result.

Master Planning
Master Planning defines a Project. Global Vision and Experience define a Master Planner.

It takes a solid foundation in all Leisure Entertainment disciplines to envision the big picture.  We master plan by considering and orchestrating all aspects, elements and details that coalesce into a unified project.

Concept Design
Developing Ideas is the cornerstone of our skill sets. WyldBlue's Creative Team is extremely proficient at fleshing out ideation, taking the initial spark of an idea, then imagining and creating a living, breathing project with order and purpose. We are very skilled at developing multiple approaches and directions to give our Owners the opportunity to select the best for their project.

Design/Development
It is one thing to imagine a project. It is another to build it. We are equally proficient at both.

Taking a project from Ideation through Concept Design Development is all about blending Blue Sky with the reality details of technical, design-build and budgetary realities.

Schematic Drawings
Schematics are all about the details in producing working drawing for Design/Build. Schematics design for articulating devices, props, facades, scenics, signage and esoteric gates are some of the expansive number of elements that need to be detailed properly for successful on-budget fabrication.

Due to owning a themed fabrication shop, working and teaming with themed fabricators, creative design houses and architects, this is a process our WyldBlue Team does very well. We are very skilled in combining details of artistic, fabrication, technological and engineering sensibilities to be memorable, magical and practical, as well. No detail is too small in our world.